These seed cards were, well, a labor of love….and patience. Those that know me well, know that I’m a perfectionist. Now, that’s not a bad thing as long as I KNOW I’m a perfectionist and am able to navigate that quality (or weakness). I say weakness because it can be paralyzing if I can’t leave well enough alone.

Choosing your brand colors is more than just choosing your favorite shade of blue. Color can influence the perception of your brand, whether it was intentional or not. It can convey the message of brand confidence or value, or provoke feelings of anxiety or relaxation.

Building your brand is the single most important aspect of starting a business. Your brand will be the face of your company and will either communicate positive or negative messages to your customers.

You need a logo, a mark, some identifying factor for your product. You’ve invested time, money and energy into your business idea and into your product. Now it’s time to put a label on it.

That’s right, it wasn’t a typo. What does your brand say? Yes, it has a voice, a message, a look and feel – It’s more than just a mark.